Challenge

Digital Out-of-Home (DOOH) advertising was becoming increasingly complex, with multiple screens, assets, and interactive media to manage. 

How could we create a system that simplifies this process for advertisers and content managers while maintaining flexibility and scalability?

Goal

• Develop an intuitive, integrated digital signage system
• Enable effortless monitoring and management of all screens and media assets
• Create a platform accessible from any device
• Design a user-friendly interface for both buyers and sellers